Brand identity
Graphic Design
(2021)
RETRO glowing skin vitamins
In 2021, I helped launch O Positiv’s first skincare gummy vitamin and fourth product, RETRO—a supplement formulated with clinically proven ingredients to enhance skin hydration from within. Drawing inspiration from the late ’60s and early ’70s, RETRO’s visual identity features warm yellows that evoke the radiant glow of the sun, reflecting its nostalgic influence.
My responsibilities included designing the RETRO shop page and packaging, as well as various email modules and digital advertisements—each element thoughtfully aligned with the brand’s retro-inspired aesthetic.